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Tabayer jewelry/ Tabayer jewellery




Space—interior and external, personal and communal, mental and physical—has taken on prescient meaning in the wake of the Covid-19 pandemic. US-based Nigora Tokhtabayeva, founder of fine jewelry brand Tabayer—whose designs draw on the symbology of protection—used the personal space afforded her during lockdown to reflect on the implication of mankind on the planet.



The negative mental space which Tokhtabayeva found herself inhabiting has been channeled into a positive physical reality. The new Tabayer jewelry collection, which is due to launch in autumn 2021, and reinterprets protective talismans, has been crafted exclusively from environmentally and ethically conscious materials: Fairmined gold and ethically sourced Kimberleycertified diamonds



Personal reflection is also synonymous with the aesthetic of Sweden-born, London-based photographer Lina Scheynius, whose output has a raw, candid and diary-style sensibility. In anticipation of the Tabayer collection launch, Tokhtabayeva has invited Scheynius to reflect on her own archive of images through a lens which reflects her brand’s focus on the symbology of protection.



As Scheynius looked back over five years of work, spanning locations including the Baltic Sea Island of Fårö and the lush parks of London, she focused on five words to unify her introspection: “personal”, “intimate”, “femininity”, “otherworldly”, “magic”.



The resulting visual essay features colour and grayscale photography, self-portraits, atmospheric landscapes and abstract close-ups. Wrapped in shadow, Scheynius’ sister enters a moonlit lake near the Swedish city of Trollhättan; the twinkling headlights of taxi cabs illuminate the blurred nighttime skyline of New York; slices of blood orange are highly saturated in their citrus shades; Scheynius herself sits on a fuschia bedspread, only her bare legs visible, cradling a talismanic crystal between her ankles.



“It was interesting looking at my work through someone else’s eyes,” Scheynius explains of the project. “I found treasures and some surprises that I could bring back to life.”


The visual essay will be released on the Tabayer Instagram throughout the summer. To follow the collection launch announcement, sign up to the Tabayer newsletter.





a black and white photo of a woman’s eye from Lina Scheynius photo-essay for Tabayer Jewelry
Untitled 1 by Lina Scheynius for Tabayer Jewelry


a beautiful photo of a circular dot impressions on a skin from Lina Scheynius photo-essay for Tabayer jewelry
Untitled 2 by Lina Scheynius for Tabayer Jewelry



a colorful photo of a blue base of a terracotta umbrella from Lina Scheynius photo-essay for Tabayer Jewelry
Untitled 3 by Lina Scheynius for Tabayer Jewelry


a photoof a piece of crystal is placed between a woman’s feet who is in bed on red bedsheets from Lina Scheynius photo-essay for Tabayer jewelry
Untitled 4 by Lina Scheynius for Tabayer Jewelry


a black and white photo of a woman back with wet hair from Lina Scheynius photo-essay for Tabayer jewelry
Untitled 5 by Lina Scheynius for Tabayer Jewelry


a photo of a sky with a bird flying by the moon from Lina Scheynius’ photoessay for Tabayer Jewelry
Untitled 6 by Lina Scheynius for Tabayer Jewelry


a photo of the back of the neck and spine of a woman with water in the background from Lina Scheynius photo-essay for Tabayer jewelry
Untitled 11 by Lina Scheynius for Tabayer Jewelry

a photo of a colourful stone on the sand from Lina Scheynius photo-essay for Tabayer jewelry
Untitled 12 by Lina Scheynius for Tabayer Jewelry


a black and white photo of a woman standing by the window behind a curtain from Lina Scheynius photo-essay for Tabayer jewelry
Untitled 13 by Lina Scheynius for Tabayer Jewelry


a blurred photograph of blood orange wedges on a dark background from Lina Scheynius photo-essay for Tabayer jewelry
Untitled 14 by Lina Scheynius for Tabayer Jewelry


“a blurred photograph of blood orange wedges on a dark background from Lina Scheynius photo-essay for Tabayer jewelry
Untitled 15 by Lina Scheynius for Tabayer Jewelry



“a black and white photo of a woman standing in the sea from Lina Scheynius photo-essay for Tabayer jewelry
Untitled 30 by Lina Scheynius for Tabayer Jewelry

US and Rest of the World: Olga Doherty on press@tabayer.com

Europe: Clémentine Sarah on tabayer@prconsultingparis.net





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