EDITORIAL
Cesar Ocampo
Cesar’s path to becoming a celebrated photographer is a testament to his love, perseverance, and relentless pursuit of dreams. His journey began twenty years ago when he left his homeland, Colombia to start a new life in Australia, driven by love and an unyielding ambition. Today, as he and his wife celebrate their 20th anniversary with their two wonderful children, Cesar reflects on the challenges they have overcome together. Despite numerous obstacles, he has successfully transformed his passion for photography into reality.
After dedicating years to studying Photography at TAFE, Cesar made the bold decision to follow his heart and pursue photography full-time, leaving behind a Marketing Certificate and a Graphic Design Degree. His career took off with an impressive 11-year tenure as a commercial photographer for Freedom Furniture, followed by ventures into lifestyle and fashion photography. Throughout his career, Cesar has showcased his versatility and skill, with his work being featured in various exhibitions and publications, including prestigious architecture and fashion magazines.
Cesar’s impressive portfolio includes capturing the dynamic energy of Fashion Week Australia and Africa for over 10 years, a testament to his ability to freeze moments of beauty and excitement in time. His talent has not gone unrecognized, as evidenced by his selection as a finalist in renowned photography competitions such as Shoot the Chef and the Canon Light Awards.
Inspired by legendary photographers such as Mario Testino, Richard Avedon, and Annie Leibovitz, Cesar Ocampo continues to push the boundaries of his craft. His dedication to capturing authenticity through imagery and his unwavering commitment to his art make him a remarkable figure in the world of photography. Cesar Ocampo’s journey is a powerful reminder that with love and determination, anything is possible.
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Moevir Magazine July Issue 2024 featured edition
[ A RAINY NIGHT OF VERSACE ]
https://www.magcloud.com/browse/issue/2848651
Creative Director/Photographer: Cesar Ocampo @Cesar Ocampo @ocampostudio_
Agency Founder: George Bastoli @mrroyalle
Venue: Medusa Hire @medusahire
Modeling Agency: Royalle Modelling @royallemodelling
Model: Danika Atkinson @danikaahern | Isabella Rodio @Royallemodelling @bellaajde
Model: Kiana Fazlollahi @Royalle Modelling @___kiana__ | Anastasiia Piankova @savchuk2111_
Model: Gracey Alexandria @graceyalexandria | Karla Olate @Royalle Modelling @karlaolate
Model: Rachael Ligtenberg @Royal Modelling @rachaelligtenberg
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"The sky opens ever so slightly with a whisper of sweet gentle rain. A glass of champagne and my favourite lingerie. I think I'll stay home tonight"
The Story
I received a call from my good friend at Medusa that one of their new Versace Penthouses had an unexpected availability. The challenge, however, was this would be in a couple of days and only for a few hours. Amidst organizing runway shows and international photoshoots, I agreed to do it. The Medusa shoots we've done over the years are always world-class. Their facilities are exceptional, and combined with Royalle Modelling's amazing team, the unison is always a hit.
So let's get to it.
Creating an elite team in a short amount of time is an art.
The harmony of personalities combined with the variance in artistic vision, aesthetics, and experience is a balancing act.
Uniting everyone on the same vision, and coordinating them to achieve these goals within a short time frame is something that not many can do. However, Royalle Modelling has the best team in the world and Ocampo Studio is exceptional so I am confident we'll have a great shoot
The Lucky 7
Selecting 7 Models from The Royalle Modelling roster was a paradox. All the model options were great so picking 7 elite models was very easy. At the same time, deciding between yes and yes certainly took some time.
When shooting in a group you need to be mindful of more than just individual aesthetics and how they match with each other on paper.
Experience and personality play a big part in group shoots, as does the shooting style, and variance in skin tones, height, and hair colour. The environment you're shooting in is also of high significance as the lighting conditions will affect each model as will the shoot schedule.
Knowing what I know, I picked our lucky 7 going with a good combination of experience and ambition, aesthetic and personality, all united under the agency standards
Selecting your General
Capturing the essence of the model and the environment is essentially what production is about. For me, selecting a general to lead our production team was probably the most important part of this shoot. Having worked with Cesar Ocampo for years, I felt comfortable in his ability as a photographer and in his ability to put together a production team to create a positive outcome. His creativity combined with his ability to follow directives and lead a team was highly attractive in working with him and Ocampo studio.
Shoot Day
Shoot day is always a bit of a warzone for me. I coordinate all aspects of the day, from client to venue, to model to production. However, with good planning, a clear brief, and a relentless focus on ensuring everyone is on the same page; a complicated shoot can become rather easy.
The morning of the shoot arrived and I arrived at the meetup location to be greeted by the royalle models who were there well before their call time and Ryan Requierme from Model Shoot AU. This worked out well as it was my first time seeing the venue, so I planned to familiarise myself with the potential shoot spots and gauge the conditions for lighting. Ryan was a great help in this part and took the time to immediately start shooting some of the models to help them warm up.
Cesar and the Ocampo team arrived shortly after along with the rest of the models and the shoot truly began to kick off earlier than scheduled.
We split the venue into 3 shoot locations and began shooting the models in 3 groups. The spontaneity of creativity flowed through the air and the harmony amongst everyone allowed us to work together to try different concepts and ideas.
Jasmine from Medusa was an angel making sure that the team was well hydrated and fed, also using her artistic eye to supply us with Versace jewellery to give the girls an extra edge in their shots.
Watching them Blossom
Watching the girls blossom on this shoot was amazing. For some of them it was their first time meeting me, the CEO of the agency, and also their first time meeting each other. Any nerves completely dissipated when they entered the venue as the Versace Decor and artistic eye of Medusa design hypnotised them into the world of luxury and prestige
The shoot started in luxury dinner attire portraying an aura of sophistication, power and confidence which the girls did well. As the sun started to set, the girls were having a lot of fun and decided to switch to wearing lingerie to go for a more playful and edgy look.
This is where the bathroom shots took place as one of the models suggested the idea considering it was such a natural vibe.
I loved the contrast of chaos in the bathroom, with the elegance of the versace penthouse. Clothes and makeup everywhere with the girls working around each other to get some mirror time and touch up makeup.
These shots weren't planned but hit well.
Then off to the bedroom, lounge rooms and study for some other spontaneous creative shots. Each girl bringing her own unique flavour and style to the environment that created a beautiful variance in shots and styles.
Brining all the girls together for some hero shots was an art by itself. Working with a group of 7 is certainly challenging, but when it works, it works like no other.
We'll certainly be back for more, but for now enjoy our rainy night in Versace
By George Bastoli - CEO Royalle Modelling Agency
What inspired you to become a fashion photographer, and how did you get your start in the industry?
Fashion photography intrigues me because it blends art with style and expression. Icons like Mario Testino, Richard Avedon and Annie Leibovitz inspired me with their ability to capture not just clothes, but personalities and cultural moments. After years in commercial photography, I dive into Fashion Week events across Australia and Africa, refining my style and making industry connections.
What do you believe sets your work apart from other fashion photographers, and how do you continually strive to innovate and push boundaries?
My work stands out for its narrative depth. I'm driven to tell stories through every frame, blending my commercial background with a passion for fashion's cultural impact. Innovation, for me, means exploring new lighting, collaborating with diverse talents, and finding fresh locations. It's about evolving while staying true to my vision of creating timeless, thought-provoking imagery.
Could you walk us through your creative process, from conception to final product, and how you collaborate with other members of the creative team?
My process begins with deep concept exploration such as researching, sketching ideas, and gathering visual references. Collaboration is the key. I brainstorm with stylists, makeup artists, and models to ensure our vision aligns. During shoots, I foster open communication for creative input, adapting plans as needed. Post-production refines our story’s impact, ensuring every detail enhances our narrative before showcasing our collective vision.
In your opinion, what are the most important qualities for a successful fashion photographer to possess, and how do you cultivate those qualities in yourself?
Adaptability, creativity, and a strong work ethic are at the core of my approach to photography. I thrive on continuous learning, diving into trends, and experimenting with new techniques. Workshops and industry insights are my tools for evolution, ensuring each project embodies my dedication to the craft and client satisfaction. Patience and perseverance fuel my journey, while attention to detail and a creative vision inspire me to push artistic boundaries and capture compelling, unforgettable images.
How do you stay up-to-date with the latest trends and technologies in fashion photography, and what role do they play in your work?
I stay current by immersing myself in industry publications, attending workshops, and learning from fellow photographers. Technological advancements, from cameras to editing software, enhance my creativity and efficiency. They’re tools for visual storytelling, allowing me to adapt techniques and elevate my photography’s impact. Attending fashion shows, exhibitions, and photography expos allows me to observe emerging trends and innovations first-hand.
By integrating the latest trends and technologies into my practice, I ensure that my work remains dynamic, modern, and visually compelling. This constant evolution fuels my passion and drives me to create images that resonate with authenticity and artistry.
Can you share a particularly challenging shoot you've worked on, and how you overcame any obstacles or creative blocks?
When I worked on my first international campaign with a Korean brand, I faced numerous challenges. Convincing the brand to use my preferred partners, like Royalle Modelling, was the first hurdle, as assembling the right team is essential for success. Language barriers and cultural differences presented another obstacle, but showcasing my mood board built their trust and allowed me to take creative control.
The unpredictable weather was a final challenge, with last-minute rains threatening our shoot. However, by staying flexible and having a backup plan, we were fortunate to enjoy perfect weather in the end. This experience taught me the importance of adaptability, communication, and trust in overcoming obstacles to create compelling visual stories.
How do you balance commercial demands with your personal artistic vision, and what do you believe is the role of commercial fashion photography in the industry?
Balancing commercial demands with my personal artistic vision involves understanding client goals while staying true to my creative principles. For instance, during a campaign with a Korean brand, I faced the challenge of aligning their commercial objectives with my artistic style. By presenting a detailed mood board, I demonstrated how my vision could enhance their brand message, which built trust and allowed me creative freedom.
The key is to see commercial fashion photography as a bridge between brand identity and artistic expression, creating compelling visuals that resonate with both the audience and the brand’s essence. In the industry, commercial fashion photography plays a vital role in telling a brand’s story, driving engagement, and ultimately contributing to its success.
Who are some of your biggest influences and inspirations in the world of fashion photography, and how have they impacted your own work?
Some of my biggest influences in the world of fashion photography are Richard Avedon, Mario Testino, and Annie Leibovitz. Their ability to capture not just fashion but also the essence of personalities and cultural moments has profoundly shaped my own approach. Avedon’s timeless portraiture, Testino’s vibrant and glamorous style, and Leibovitz’s masterful storytelling have all left a lasting impact on how I conceive and execute my shoots.
Studying their work has taught me the importance of creating images that are visually striking yet emotionally resonant. It’s about infusing technical expertise with a narrative depth, enriching my photography with compelling stories. Their influence continually inspires me to evolve my techniques and delve deeper into the narratives within my own photography, ensuring each image communicates a powerful story that connects with viewers and enhances the brands I collaborate with.
What advice would you give to aspiring fashion photographers who are just starting out in the industry?
Focus on capturing not just fashion, but also the essence and emotion of your subjects. Master technical skills such as lighting and composition, as these are essential for translating creative vision into compelling visuals. Build relationships within the industry to foster collaborations and expand your network. Continuously study the work of established photographers to learn techniques and stay abreast of trends. Lastly, cultivate persistence and resilience to navigate the competitive landscape of fashion photography and grow professionally.
In your opinion, what is the most rewarding aspect of being a fashion photographer, and what keeps you motivated and passionate about your work?
The most rewarding aspect of being a fashion photographer lies in the ability to blend artistic vision with commercial demands, creating compelling visual narratives that resonate with audiences and clients alike. What keeps me motivated and passionate about my work is the opportunity to continuously evolve and innovate within the industry.
I find fulfillment in pushing creative boundaries and capturing authentic emotions and stories through my lens. Whether overcoming challenges in international campaigns or staying current with the latest trends and technologies, each project offers a chance to grow artistically and professionally, making every shoot a rewarding journey of creativity and achievement.
Can you speak to the importance of diversity and inclusivity in the fashion industry, and how you strive to incorporate those values into your work?
Diversity and inclusivity are pivotal in fashion photography, enriching storytelling and reflecting the diverse tapestry of humanity capturing the essence of various cultures and identities, I prioritize incorporating these values into my work. By celebrating diversity in casting and narrative, I aim to create images that resonate authentically with global audiences, promoting representation and empowerment.
What are some of the biggest challenges facing fashion photography today, and how do you see the industry evolving in the coming years?
One of the foremost challenges in fashion photography today is navigating the rapid evolution of digital platforms and the demand for instant content. The industry's competitive nature requires photographers to innovate while maintaining artistic integrity. Looking forward, I foresee technology continuing to shape the landscape, with augmented reality and immersive experiences redefining how fashion is showcased and consumed.
How do you approach working with models, and what do you believe are the most important factors in establishing a successful working relationship?
Establishing trust and clear communication are essential when collaborating with models. I valued collaborative relationships, I prioritize creating a comfortable and respectful environment. Understanding each model's strengths and personality allows me to capture their essence authentically, ensuring a successful working relationship built on mutual respect and creative synergy.
How do you maintain your own unique style and aesthetic while still catering to the specific needs and desires of clients and brands?
Maintaining my unique style while meeting client expectations involves balancing creative expression with understanding brand vision. I approach each project with adaptability and a keen eye for integrating personal aesthetics with client objectives. This approach ensures my work remains distinctive yet aligned with the strategic goals of the brands I collaborate with.
Can you speak to the role of social media and digital platforms in the world of fashion photography, and how they have impacted the industry?
Social media and digital platforms have revolutionized fashion photography, democratizing access to audiences and amplifying creative voices. Inspired by pioneers in embracing new mediums, I leverage these platforms to showcase my work, engage with followers, and collaborate globally. They play a pivotal role in shaping trends, connecting with clients, and fostering community within the industry.
How do you balance your personal life with your demanding career, and what strategies do you use to maintain your creative energy and avoid burnout?
Balancing a demanding career with personal life involves prioritizing self-care and maintaining boundaries. I schedule downtime with my family and friends to recharge creatively and nurture relationships outside of work. This balance is crucial for sustaining long-term creative energy and preventing burnout, ensuring each project receives my best effort and innovation.
How do you handle constructive criticism and feedback, and what do you believe is the best way to grow and improve as a photographer?
Approaching constructive criticism with humility and a growth mindset is crucial for professional development. I view feedback as an opportunity to refine my skills and expand my artistic horizons. Embracing diverse perspectives and learning from industry peers and mentors fuels continuous improvement and enhances the impact of my photography.
Can you speak to the importance of ethics and responsible practices in the fashion industry, and how you incorporate those values into your work?
Ethics and responsible practices are foundational in fashion photography, influencing everything from casting decisions to post-production editing. Inspired by ethical standards, I prioritize integrity, diversity, and sustainability in my work. By collaborating with ethical brands and promoting inclusive narratives, I strive to contribute positively to the industry while advocating for social and environmental responsibility.
How do you approach creating a narrative or telling a story through your fashion photography, and what role do themes and concepts play in your work?
Creating a narrative involves conceptualizing themes and concepts that resonate emotionally and visually. I explore cultural patterns, personal journeys to create images with depth and meaning. Themes serve as a guiding framework, shaping visual storytelling that evokes curiosity, emotion, and connection with viewers.
How do you see the role of fashion photography evolving in the future, and what excites you most about the potential for growth and innovation in the industry?
Looking ahead, the role of fashion photography will continue to evolve, driven by technological advancements and shifting consumer behaviors. Inspired by innovation in immersive experiences, sustainable practices, and digital storytelling, I am excited about the potential for growth and creativity in the industry. Embracing these opportunities allows me to push creative boundaries and contribute to shaping the future of visual communication in fashion.

















